If
you’re going to the NAR Convention, be sure
to take advantage of this invitation from Prudential
Americana Group to tour some outstanding new high-rise
developments that could provide significant referral
opportunities. |
Las
Vegas is well known for dazzling views of the Strip attracting
more than 38 million visitors in 2006 providing an economic
impact of over $39.4 billion. This amazing statistic continues
to entice more than 7,000 people a month to our communities
throughout Southern Nevada. Now, to continue the Las Vegas
transformation into the future, an impressive stream of
high-rise development has arisen throughout the community.
With
our 25-year history of embracing change and growth to
dominate the Las Vegas real estate marketplace, our company,
Prudential, Americana Group, Realtors has positioned itself
at the forefront of this transformation.
SPEARHEADING
CHANGE
In
early 2004, our company spearheaded the changes in the
real estate landscape in Southern Nevada with the development
of its Luxury High-Rise/Projects Division. We spoke to
developers from around the world who were looking at the
Las Vegas market for new opportunities to blend gaming
properties with luxury High-Rise Hotel/Condo advantages.
From these discussions, we created this Division, which
encompasses High-Rise, High-Rise Hotel/Condo, Mid-Rise
and Luxury Low-Rise developments with over 50 combined
years of project launch experience.
Prudential
Americana has always been known, throughout Southern Nevada,
as a home for the best and the brightest in the real estate
industry. The mission of this new Division is to grow
and enhance that culture for the future. We reached deep
within our company and throughout the industry for the
most experienced sales and marketing team necessary to
achieve success in this area.
When
evaluating the market for these products in and outside
our marketplace, I knew this team of professionals, led
by Todd Grotstein, Director, could produce amazing results.
Supported by our sales team of more than 1400 Realtors,
Prudential Americana has developed a reputation for successfully
marketing this type of product.
MEET
US IN LAS VEGAS
As
you will see from the brief descriptions in this article,
we represent a vast array of product and look forward
to introducing it to brokers and agents from around the
country who have clients with interest in investing in
the luxury condo markets. We would like to invite these
interested brokers and agents to contact us for tours
of these many offerings while they are here in Vegas for
the NAR Convention. Contact trishap@americanagrp. com
for more information and to schedule a tour while in Vegas.
 ONE
QUEENSRIDGE PLACE
From
the development of the Luxury High-Rise Development Division
to the partnerships with The Shapiro & Sher Team,
renown for the ultimate in luxury real estate property
marketing, the company has embraced the new “Royalty”
in Las Vegas real estate.
When
we say “Royalty” we refer to One Queensridge
Place, the first vertical custom residential community
in the northwest Las Vegas valley. Located at the southwest
corner of Alta and Rampart, within the Queensridge master-planned
community, One Queensridge Place provides homeowners with
the finest on-site amenities and convenient access to
fabulous dining, premier shopping, live entertainment,
spectacular golf and resort gaming.
One
Queensridge Place offers homeowners more than 40 different
floor plans, each featuring distinctive European design,
exquisite stonework and remarkable craftsmanship, celebrating
“The Art of Life” with Executive Home Builders’
signature designs. Intricate architectural details throughout
each home and all community areas reflect the Art Nouveau
Movement from the turn of the 20th century that originated
in Paris, Brussels, Florence and Tuscany.
The
Shapiro & Sher Team, operated by Florence Shapiro
and Ivan Sher, has long been a leader in luxury property
marketing in Las Vegas. The success of the Queensridge
project driven by their marketing expertise has been a
fabulous achievement.
The
One Queensridge Place team has experienced tremendous
success, with both buildings fully constructed and beautifully
silhouetting the desert sky. While 80 percent of both
buildings has been sold over the past 18 months, there
are still 33 individual homes available.
With
our first residents moving in sometime this September,
now is your best opportunity to own the finest address
in Las Vegas. Visit the One Queensridge Place sales and
design studio at 9755 West Charleston Blvd., Las Vegas,
NV 89117 or call 702-646-6377 to schedule a private preview.
For more information, visit www.onequeensridgeplace.com,
www.tvqr.com
and www.lasvegasfinehomes.com.
 COSMOPOLITAN
RESORT AND CASINO
On
Valentine’s Day 2005, the company’s Luxury
High-Rise/Projects Division rolled out “I Love COSMO,”
a campaign to launch the Cosmopolitan Resort and Casino.
The 1.8 billion dollar development is comprised of two
stunning glass towers on 8.5 acres at the heart of the
Las Vegas Strip. It is situated just south of the Bellagio
Resort & Casino, and will be adjacent to the City
Center project already under construction.
The
property will encompass over 4 million square feet with
approximately 2200 luxury condos and all the amenities
of a first class resort property. All parking will be
underground providing access to a 70,000 sq. ft. casino,
300,000 sq. ft. of retail, restaurant, and entertainment,
and a fabulous 50,000 sq. foot fitness center and spa.
The
unprecedented success of this launch and continued excitement
about the project confirms the transformation of Las Vegas
into a vibrant place for those “in the know”
to be seen and own real estate today and well into the
future. For more information, please call 866-339-4519
or visit the website at www.cosmolv.com.
 VERGE
The
transformation of the Las Vegas real estate marketplace
does not stop at the foot of the luxury high-rise environment.
The redevelopment of the downtown corridor is also enhanced
by the development of high-rise and mid-rise residences.
Further
enhancing the choices for our new Las Vegas resident is
the development of Verge, a state-of-the-art, mixed use
mid-rise condominium in the heart of the revitalization
movement in downtown Las Vegas.
Featuring
296 loft-style units, Verge is within walking distance
of the best that downtown Las Vegas has to offer. The
LEED qualified building provides recreational and landscaping
areas in a three level structure with a terraced spa,
exercise gym, rooftop pools, dog park, lounges, and private
green spaces. For more information, please call 866-544-8777,
e-mail lance@vergeliving.com
or visit the website at www.vergeliving.com.
OUT
TO SEA
The
company’s Luxury High-Rise/Projects Division continues
to break barriers in the luxury marketplace with its selection
to represent The Four Seasons Ocean Residences, a new
shipboard condominium experience.
Owners
of the 112 graciously appointed homes at sea will enjoy
all the service amenities and elegance of Four Seasons
Hotels and Resorts, while circumnavigating the globe on
a private tour of unrivalled international destinations
on seven continents.
 The
Four Seasons has created a unique opportunity for the
luxury real estate market to expand beyond the traditional
residence to a unique ocean environment. We are honored
to have been selected to support such an exciting opportunity.
For
more information, please call 702-318-4079 or visit the
website at www.fourseasons.com/oceanresidences.
SHOWCASING
LAS VEGAS
We
believe it’s important to showcase our extraordinary
projects in Las Vegas so that throughout the industry
real estate professionals can gain an understanding of
the positive changes and potential in this industry. We
know our success is all about the quality of our people.
Coupled with the ability of our company to retain the
highest quality seasoned real estate sales professionals,
the new product opportunities create an unbeatable combination.
Within
the last five years our company has undergone a transformation
into a business-to-business service organization. Our
vision of a partnership between agents and brokers has
brought to Prudential Americana Group tremendous results.
We provide the highest caliber of service and tools for
our sales professionals, giving them the ability to service
and provide these key benefits directly to their clientele.
Our team has developed expertise in working with investors
from around the world. Realtors who refer their investment
clients to us can rest assured that they are in good hands.
INTO
THE FUTURE
The
transformation of the real estate market in Las Vegas
will continue over the next decade. Our goal at Prudential
Americana is to provide the ultimate in business services
to our Realtors as they look to market new and innovative
product to all who wish to make Southern Nevada their
home.
Las
Vegas is a vibrant and growing community for fun, work,
investment and success. The finest in real estate professionals
constantly look for new and innovative ways to give their
customers the best in service and product. Las Vegas has
not disappointed and an exciting future awaits those who
are along for the ride!”
| Prudential,
Americana Group, Realtors®
Unique Business-to-Business Model
About
5 years ago, Prudential, American Group, Realtors
developed a new and innovative approach to the real
estate industry with the creation of its business-to-business
service model. This unique approach allows Americana
to support and promote the philosophy that our sales
professionals are business owners and our role is
to foster, enhance, and join with our business owners
as they grow and develop their individual strategies
and vision.
Americana
provides the highest caliber of service and tools
for our sales professionals, giving them the ability
to maximize their expertise and provide these key
benefits directly to their clientele.
The model
provides the sales professional the ability to build
a brokerage within a brokerage and to enhance their
business by utilizing and embracing our proven systems.
Regardless of the business size desired, our plan
of attack takes into account all levels of success.
To
learn more about this exciting and innovative approach,
contact Prudential Americana Group, Realtors at
jano@americanagrp.com
|
–
Mark Stark |
Mark
Stark, a past resident of Chicago, relocated
to Las Vegas in 1981. Applying his business skills to
his real estate career, he became a top multi-million
dollar producer at the age of 22. He subsequently spent
4 years managing a top producing office of the Americana
Group, Realtors until he was appointed to General Manager.
In March 1995, Mark became Vice President and CEO of the
firm. Mark has shared his real estate experience as a
CRS instructor and radio talk-show host. He is a member
of the Greater Las Vegas Association of Realtors and the
Las Vegas Executives Association. He can be reached at