Do you know what your best recruiting sources are? Are they
prioritized in your recruiting plan? Are you saying, as most managers
say, 'what recruiting plan?' Can you list at least 10 sources?
To get my list of 10 best sources, click here.
The Importance of Listing Several Sources
Most
managers don't have an 'on purpose' recruiting plan. Instead, they wait
for people to come to them. This results in a 'feast or famine' result
in recruiting. Not only that, but, if managers get desperate for bodies,
they tend to hire just anyone (agents complain to me about this all the
time....). Then, they blame their training or coaching programs for not
making these non-workers go to work. (Sound familiar?). So, an on
purpose prioritized source recruiting plan is paramount for success--and
changes your recruiting results for the better.
List your sources of recruits here.
Now, prioritize them.
Why Prioritize Your Sources
You
don't have time to run around trying to recruit everybody. Instead,
you'll want to target your recruiting efforts based on your best
sources. So, think about the best agents you have now. Where did they
come from? How did you find them? From my experience, my best sources
were my agents, who referred me to other great agents. Don't expect all
your agents to be good referrers. Some will do an abundant job for you;
others never refer.
10 Sources is the Magic Number
Most
managers work only 2-3 sources. Yet, they complain about the quality of
their agents, and decry their lack of motivation and production. What's
the 'cure'? Working 6-10 sources to assure you have plenty of
candidates. That's just like I teach in Up and Running in Real Estate
to real estate agents. I show them the numbers and priorities of their
lead generating sources, so they can manage their activity and result
levels of their businesses. It's the same in recruiting.
Get Those Sources Prioritized and Schedule your Candidate Appointments
Through
prioritizing your sources and working enough of them, you'll find it
easy to schedule 5-10 appointments a week. You'll hire 3-5 great agents a
month. You'll see your profits soar!
Don't forget! To get my list of 10 best sources, click here.