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March/April 2007 ...................Volume
30 Number 2
Features:
Welcome
To The New World Of Real Estate Franchising
By: Tom Dooley
As
Real Estate Heats Up, How Will You Compete To List And
Sell More Homes?
By: Ernie Blood
The
Most Critical Skill In Real Estate Is Negotiation
By: Tom Hayman
What
They Don’t Know ...
By: Edith Lank
Focus
Articles:
Risk Of Overly Aggressive
Marketing In A Slowing Real Estate Market
By: Lawrence Jacobson
Stance, Gestures And
Eye Contact Say As Much As Your Spoken Words
By: Carmine Gallo
Brokers, Managers:
You Must Focus On High-Gain Activities
By: Michael Staver
You Should Embrace
These Fifteen Oft-Neglected Management Habits
By: Ty Freyvogel
Seven Aspects Of “Executive
Presence” – The Cornerstone For Success
By: Suzanne Bates
Four Memory Slips
That May Cost An Agent Real Estate Sales
By: Roger Seip
Columns:
Editor’s Corner / Charles
M. Dahlheimer
About This Issue
Professional Growth / Bruce
Benham
The Business Is Still There
Buyer Representation /
Marc Gould
A “First Resort” For Second Home Specialists
The Realty Observer / Peter
Miller
Is It Time For A New Commission Model?
Sales Management / Joe
Klock, Sr.
Job #1: “Mine” Your Own Business
High-End Properties / Laurie
Moore-Moore
How To Be The Media’s Darling
Consumer Issues / Julie
Garton-Good
The Consumer: Catalyst Of Change
Sales & Marketing / Claudia
Wicks
Niche Marketing To The Four Generations
Productivity & Profits / Carla
Cross
Managers: What Do Agents Owe You?
Finance / Patricia Boyd
The 4 C’s Of Underwriting
New Technology / Kim Ades
What’s “Blog” Got To Do With It?
The Mailbag / Robert J.
Bruss, J.D.
Concerns Of Homeowners And Professionals
The Final Word / John Tuccillo
Generations
Departments:
60
Days: A Glance Behind And A Look Ahead
Trends Set • Survey Findings • News In The
Making
Advertiser
Index (Pages
62-63)
End
of March/April 2007 Issue |