May/June 2007 ...................Volume 30 Number 3

Features:

The Real Estate Professional: Meeting The Needs Of The Senior Buyer
By: Marc Gould

It’s Time For The Real Estate Business To Go Green
By: Frank Cook

In Governmental Affairs, NAR Has The Tools For The Job
By: Tom Dooley

Don’t Get Caught In The Mortgage Fraud Trap
By: Jill Lehn

Focus Articles:

Brokers And Agents: You Need To Know The Secret To Likeability
By: Pam Holloway

How Deeply Should You Commit To Buyers In Your Business Plan?
By: Walter Sanford

Play Ball – The Best Ways To Coach A Winning Team
By: Bob Corcoran

3 Critical Areas In Which You Must Match Your Target
By: Don Hobbs

The Personality Divide: Getting Better Results With All Types Of People
By: Patti Fralix

Worrying About Retirement? A 412(i) May Just Be The Answer
By: Peter D’Arruda

Columns:

Editor’s Corner / Charles M. Dahlheimer
About This Issue

Professional Growth / Bruce Benham
Winning Transition: Plan Ahead To Get It Right

The Realty Observer / Peter Miller
Whatever Happened To Localized Lending?

Productivity & Profits / Carla Cross
Why Your Training Isn’t Working And What To Do

Sales & Marketing / Claudia Wicks
Niche Marketing To The Four Generations: Part II

Selling / Kim Ades
It’s Time To Get Back To Basics

Finance / Patricia Boyd
Time To Step Up To The Plate

Sales Management / Joe Klock, Sr.
Hype Springs Infernal In The Human Press

The Mailbag / Robert J. Bruss, J.D.
Concerns Of Homeowners And Professionals

The Final Word / John Tuccillo
The Great Meltdown Of 2007

Departments:

60 Days: A Glance Behind And A Look Ahead
Trends Set • Survey Findings • News In The Making

Advertiser Index    (Pages 62-63)

End of May/June 2007 Issue 


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